Comparison

What you actually pay once you have a team.

Most coaching platforms look affordable on the pricing page. The number changes the moment you add a second coach. Here's the honest version.

Two pricing philosophies

Every platform in this category picks one of two models, and the difference only shows up after you grow.

Per-seat — you pay again for every coach, practitioner, or user you add. Cheap at one person, expensive at eight.

Flat — one price regardless of team size. More expensive on day one if you're solo, dramatically cheaper once you're a company.

We're flat, and we don't raise your price afterwards. That's the entire pricing story.

Cost at six coaches

A realistic mid-size coaching company: six coaches, around 120 active clients.

Platform	Model	Entry price	At 6 coaches
MyTeamVantage	Flat	$197/mo	$197/mo
Practice Better	Per practitioner	$35/mo	Team $155 + $50 per extra practitioner
Healthie	Per clinician	$19/mo	Group $149 + $50 per clinician
CoachAccountable	Per active client	$20/mo	Tiered by clients — 100 clients is $400/mo
Simply.Coach	Coach tiers	$9/mo	$49/mo (Growth, up to 30 coaches)
Close CRM	Per user	$19/user/mo	$654/mo on Growth
GoHighLevel	Flat	$97/mo	$97/mo
SimplePractice	Per clinician add-ons	$49/mo	$99 + per-clinician add-ons

Six coaches, 120 clients — $197 flat, and it stays $197.

Get started

Pricing taken from each provider's public pricing page and current as of August 2026. Providers change pricing frequently — check their sites before making a decision.

Feature fit for a coaching company

Price is only half of it. The other half is whether the tool was designed for a team at all.

	MyTeamVantage	Coaching platforms	Clinical software	Sales CRMs
Owner sees the whole team	Yes	Varies	Yes	No
Coach-scoped logins	Yes	Varies	Yes	No
Coach payout calculation	Yes	No	Rarely	No
Sales commission tracking	Yes	No	No	Partial
Session notes	Yes	Yes	Yes	No
Unlimited team at one price	Yes	No	No	No
Price locked for life	Yes	No	No	No
Insurance billing	No	No	Yes	No

Being straight with you

When you should pick someone else

You bill insurance. Use SimplePractice, Healthie, or Jane. We don't do claims and we're not planning to.

You're a solo coach. Paperbell at $57 flat or Simply.Coach at $9 will serve you better and cost less. Our value only starts once you have a team to oversee and pay.

You need heavy marketing automation. GoHighLevel does funnels, campaigns, and pipelines far beyond what we do. We're built for delivery and payouts, not lead generation.

You want a mature product today. We're early. If you need a decade of polish and a big support org, the incumbents have that and we don't yet.

Where we're genuinely better: you run a coaching company with several coaches, you're tired of paying more every time you hire, and nobody has ever calculated your coach payouts for you.

Two pricing philosophies

Cost at six coaches

Feature fit for a coaching company

When you should pick someone else

Stop paying per seat